Illamasqua Launches Generation Q

Wednesday, September 26, 2012



Illamasqua is a brand that consistently delivers beautiful and flawless products every season. This collection, Generation Q, celebrates beauty without age limits. Often times people get so wrapped up in what society tells them to wear that they forget that there are no rules especially when it comes to makeup. Generation Q reminds us that beauty is not young, old, black, white, male or female, but anything, everything and everyone. If you're someone who does not want age to define them, don't want to blend in or fade away, you are generation.

I was invited to an exclusive preview of this collection where David Horne, Director of Product Development at Illamasqua, shared the ideas behind the collection and gave us a sneak peek. The unique piece about this collection is that all the models use are not actually models. They're real women pulled from all walks of life who love beauty and understand that beauty has no limits.




Palette ($42.50):
Complement Palette - Powder Eye Shadow in Slink, Focus, Forgiveness, & Queen of the Night

Lipstick ($22):
Magnetism - Deep Raspberry Pink

Intense Lipglosses ($22):
Opulent - Rainbow Beige
Boost - Blueberry Violet

Nail Varnishes ($14):
Creator - Magical Black
Charisma - Deep Raspberry Pink

Highlighter ($26):
Gleam - Light Champagne

Powder Blusher ($24):
Allure - Dusty Rose Pink Shimmer

Precision Ink ($27.50):
Wisdom - Antiqued Gold

All products availiable in store at Sephora & Sephora Online.

Will you be picking up the Generation Q Collection?

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