MAC Cosmetics launching Archie's Girls Makeup Line

Wednesday, July 11, 2012

MAC Cosmetics just announced they will be releasing a limited edition collection with Archie Comics to celebrate the iconic looks of Betty and Veronica. Hello, Riverdale! The collection is called, "Archie's Girls" and is set to launch Spring 2013. I'm a huge fan of Archie Comics and have been since I was a little girl. I have loads of Archie Comics stored away... seriously. This has inspired me to take them out and re-read them all over again. I always enjoyed the constant battle for Archie's heart between Betty and Veronica. Betty is the sweet, smart blonde girl next store. She is middle class and works hard for what she has. Veronica is the dark haired beauty who is spoiled and rich, but is really a sweetheart deep down. Archie is torn between who to choose and each comic follows their day to day activities and seeing who Archie is favoring at that moment.


Image Via Comicology

So what can we expect makeup-wise? No product images just yet. If we look at just the comics, the overall looks of the girls are completely different. Veronica normally wears a bold red lip where Betty wears a soft pink lip (sometimes pastel). There isn't much focus on cheeks. I would imagine a light pink cheek would be part of the collection. For eyes, black liquid liner is a must and dramatic lashes. Can we hope for a new mascara? I'm most excited to see the lip shades they've come up with.

MAC wants to know who you think should win Archie's heart. Tell them by texting "Betty" or "Veronica" to 898622 to support your favorite girl. Fans of the winner will be the first to hear when the collection is availiable online Spring 2013. Msg & Data rates may apply http://bit.ly/OCjeVK

Attending San Diego Comic Con? MAC Cosmetics kick's off the start with a special event at their Gaslamp store. Dan Parent of the Archie Comics series will be in attendance demonstrating illustrations and providing custom sketches for fans who drop in.

Are you excited for this collection?

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