OPI Launches Pink Shatter for Breast Cancer Awareness

Wednesday, July 20, 2011


OPI announces the release of their new pink shatter. This shatter called, Pink of Hearts, is to help support Susan G. Komen for the Cure. Their slogan? Let's Shatter Breast Cancer! This nail polish supports Susan G. Komen for the Cure in its promise to save lives and end breast cancer forever. The 2011 Pink of Hearts edition is the fifth polish in a row to help raise awareness of breast cancer during the months of September and October.

Here's a look at some of the previous shades:




This is the debut of the OPI's first pink shatter shade.

“We are continuing to support Susan G. Komen for the Cure in the hopes of increasing breast cancer awareness, while inspiring and empowering women.  The organization’s dedication to this cause is unwavering,” remarks Suzi Weiss-Fischmann, OPI Executive VP & Artis tic Director.  OPI is proud to join with Susan G. Komen for the fifth consecutive year to offer Pink Shatter: Pink of Hearts.  By launching our first-ever Pink Shatter coat, we hope this exciting new textured hue will generate lots of awareness for this cause.”

Each bottle of Pink Shatter: Pink of Hearts has a pink-ribbon tag and pink cap to raise attention. Shatter coat contains no DBP, Toluene, or Formaldehyde, and it also features OPI's exclusive ProWide Brush. This shatter is limited edition, so I urge everyone to pick it up as soon as you can. It will be available throughout September and October 2011 at Professional Salons. You can purchase it at Beauty Brands, Beauty First, Chatters, Dillard's, JCPenney, Pure Beauty, Regis,Trade Secret, and Ulta for $8.50.

Will you picking up this limited edition polish?

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